MEPs should stop complaining that they are anonymous – they are responsible

OK, he’s a MP rather than a MEP now, but a piece by Jonathan Evans for Public Service Europe annoys me. There are some valid points in the piece on the way the EP and Westminster work, but this is the frustrating bit:

The ordinary voter is used to the role of their local MP – to the point of directing an ever-increasing constituency workload. The MEP, on the other hand, is generally anonymous.

Hell, Evans was a MEP for 10 years! What did he do in that time to make himself known? Why didn’t he build a national media presence? Daniel Hannan has done so. Secondly, the notion that voters even know who their MPs are is wide of the mark – according to Ipsos-MORI only 38% can even name their MP. While there is no denying that better work is needed to highlight what the European Parliament and its members so, people like Evans need to take their share of responsibility for the predicament, rather than whining and projecting the traditional notion that all is fine and dandy with the Westminster system in comparison to Brussels.

How MEPs should organise their web comms and social networking

I was a speaker yesterday at the Nordic-Baltic Youth Forum 2011 in Narva, Estonia. The slides from my presentation are here, but this post is about an issue that was on my mind all day – how Members of the European Parliament should organise their web presence. The 3 MEPs at the event in Narva - Emilie Turunen, Kristiina Ojuland and Radvilė Morkūnaitė-Mikulėnienė – all have personal websites and some presence on social media, but judging by their comments on the panels they struggle to make the most of the technology, and find it hard to work out what they should do and what their staff should do. So here’s a plan for them.

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Citzalia – the virtual ghost European Parliament (really, why spend money on this?)

Yesterday – thanks to this tweet – I had the dubious honour to be one of the first people to have a look at a draft website for Citzalia, a project that promises some sort of virtual European Parliament role playing game. The official blurb is as follows:

Citzalia is democracy in action. It is role playing game and social networking forum wrapped in a virtual 3D world that captures the essence of the European Parliament. You may even recognise parts of the building [...] Current Members of the European Parliament (MEPs) and European officials will be on hand to guide you through the procedures and provide background information.

I don’t really know quite where to start to critique this, so perhaps I’ll start with the positive – the graphic design for the site, even the draft so far, has been meticulously delivered by ESN – it all looks smart and crisp. So I can’t fault the agency.

The question I simply cannot answer is why is the European Parliament spending money on this?

Thanks to the research of some fellow EU bloggers we reckon this is financed from €4 million allocated to ESN in a 2008 budget line from the EP – see page 21 of this PDF. In the same period ESN has done this project for the EP, presumably under the same funding line? The only other similar line is this from the Commission, but Citzalia looks like an explicitly EP project. If someone knows the precise answer to these funding questions please do leave a comment. [UPDATE - 6.8.2010, 15:45] See the comment below from ESN – funding totals €275k, from a different funding line than the one I had suggested.

All of this seems especially poignant just now as the European Parliament seems to be doing its best to kill off the European Citizens’ Initiative – a way for citizens to have a direct (rather than a virtual) impact on EU decision making. How about using some EP money to deliver a simple to use, online petition platform for the ECI? Surely simpler to program than a virtual European Parliament!

Education about the European Parliament is important, sure, but the problem for the EP is however much people learn it’s not likely to make them more favourable towards it, for the EP has a structural problem – individual MEPs matter to individual pieces of legislation, but the overall direction of European integration and even the composition of the European Commission are too little influenced by whether the EP is controlled by the left or the right. So inform people, sure, but the incentive for Members of the European Parliament to really effectively communicate themselves is still lacking. No amount of slick websites can possibly address that.

All of this rather reminds me of the MyParl.eu story from 2008 – a social networking system for MEPs which was then ditched. I wrote then that it’s simpler for MEPs to approve a few million Euro for a website than it is to actually get them communicating effectively themselves, and that seems to hold true for Citzalia as well. I really fear this is going to become a virtual ghost European Parliament with high costs and very few users.

[UPDATE - 6.8.2010, 10:45]
Please note: I am not saying this site cost €4 million – I don’t know the precise sum. I am saying that as far as I am aware the funding came from within €4 million of funds allocated to ESN. Those are rather different things.

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