The importance of place – a personal mashup of Richard Florida and Wikinomics

I’ve just finished reading Who’s Your City by Richard Florida and, in short, it strikes me as intuitively about right. The essence of the book is that where you live is as important a choice as what your job is or who your partner is. Additionally Florida argues that the creative economy is making the world more ‘spiky’ – that individuals in particular sectors cluster together and for the best career prospects you need to be where these clusters are.

Reading the book now has helped me try to structure my own thoughts about these matters. For the last two and a half years I’ve lived mostly in Brussels with plenty of time also spent in London for work. Now it’s high time that something changes. That might not necessarily mean a change of home city, but freelance web design and EU politics training based in Brussels is not working. I’ve not found the creative kick I need in the political web design arena here and the practical EU training is not as challenging or fun as it once was. I first blogged about these dilemmas in January – this post is a more detailed follow up. If I am to move it would be from sometime this coming summer.

There’s also a common misconception among friends about my work – because I do web strategy and web design plenty of people assume I can do the work from anywhere. Yes, that’s true, I can work from anywhere, but I cannot get work anywhere. Because the work I get is all thanks to word of mouth, via people I meet at events, colleagues of colleagues etc. I need to be based in a place where the market for political websites is strong and vibrant.

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How many plates can I manage to spin?

Plate Spinning - CC / Flickr

Plate Spinning - CC / Flickr

I have a bit of a problem. It’s summed up in German with the phrase die Qual der Wahl, essentially the problem of choosing. This applies to this blog as well as to basically everything I spend my time doing.

I have too many ecclectic interests for the blog – EU politics, use of the internet for politics, why Belgium is dysfunctional, new vs. traditional media, the internal dynamics of political parties, the challenges of being a freelancer, some intellectual odds and ends, sport (essentially inline skating). How many of the people that might read what I write actually want to follow all of that stuff?

Professionally I am somewhere in between professional training about the EU, web design, and consultancy and facilitation about how to use the internet for politics.

Geographically I am somewhere in between Brussels, London and other cities across Europe.

So how do I organise all of that online? Should I just keep at it, mixing it all up, as I still get a decent readership? Or should I divide up my content, perhaps making a dedicated blog about tech and politics at my business techPolitics website (similar to Simon at Puffbox), put the intellectual stuff about the EU at Ideas on Europe and Social Europe, try to make an English version of BXL Blog for the Belgium stuff, and then just post anything that doesn’t fit here at jonworth.eu? Maybe Mark Pack’s model is the one to follow – his website is an agglomeration of all the things he cares about, and these areas are about as diverse as mine are.

Suggestions most welcome!

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